Tab hits the iPhone age

There are already a few companies making digital sheet music readers, but they're mostly expensive units for professional musicians. Now a company that calls itself iTab (subtract points for unoriginal, yet market-friendly name) has come up with a smartphone-sized device that's centered around the universal language of guitarists: tab (add points for enabling guitar geekery).

The touchscreen iTab lets you quickly flip through your tab list to select the song you want. Then the iTab will scroll through the lyrics and chords at whatever speed you select (so you can match the song's tempo) while you play along. Having trouble with a song? iTab offers downloadable videos to help you out with any tough parts. iTab has also built an accompanying store where you can download more tabs.

The iTab also has the ability to output the display to a TV so you can set up an instant guitar-and-karaoke party. There's even a mounting system that lets you keep it attached to your guitar's headstock. The best part is that with an estimated street price of $199, you don't have to be a professional to convince yourself to splurge on one (add more points for catering to hobbyists). The company has put some demonstration videos up on YouTube.



via engadget.

Them Crooked Vultures gear

Guitar Edge magazine has an article up that runs through the gear that each member of Them Crooked Vultures is using on tour. It's pretty cool, because none of them use "standard" stuff at all. On another TCV front, Spinner has a video with some backstage footage of the band members talking (well, Dave Grohl, mostly) about their first gig and being on SNL.

Liars "Scissor [Mute]" video brings the awesome

Check out the video for the Liars song "Scissor [Mute]" over at Pitchfork tv. The song is pretty good, but the video kind of upstages the song and makes the whole thing more entertaining.

The cinematography (that's right -- I just used the word "cinematography" to critique a music video) is really amazing considering this was probably shot on a postage stamp budget. Best of all, even though you can see the end coming about 30 seconds in, you can't help but watch anyway.

music labels to bands: "Social network - or else!!"

That's the basic gist of this reformatted press release over on CNET.

Skip about halfway down the article to read quotes that make Daniel Glass sound like a class-a jerkface. His tone is indignant and borderline self-righteous as he describes how he skipped signing a band to his label because they wouldn't tweet their every stage move. Seriously, check this quote:

"There may be some indie hipper-than-thou artists who want to let the music speak for itself . . . they are probably not for us."

How dare these impudent punks deny the all-powerful marketing tool of social media and slow the flow of dollars into Glass' pockets?!

Wait . . . huh? Money? Pockets?

Well, yeah. Think about it. How does the band's effort to promote itself through social media pay off for them? An active facebook, myspace or hosted webpage will result in some extra people showing up to see your band when you roll through town. If you set up an e-commerce store you might sell some tee shirts or cds direct and make some cash.

But I'll bet you a Motorola Cliq that's not what has Glass hot and bothered over your twitter account. He's hoping your online activity will generate music sales that put dollars in the label's coffers, and pennies in yours. Because in today's internet world social media = marketing = sales. Theoretically, at least.

Don't get me wrong; none of these things are bad by themselves. Maintaining a prominent profile with its online fans is important for most bands. Making it easy for its fans to support and follow them is a good thing. Bands deserve to get paid for their music, the same way doctors gets paid for their medicine. But making social-media-savviness a prerequisite for a record contract is ridiculous.

In fact, if social media is going to start having an influence on record contracts, the flow of influence and dollars should be going the other direction. If a band chooses to utilize the internet to promote itself, the label should pay them for their marketing efforts the same way they'd pay an in-house marketing staffer or a&r rep. Let's see a band's manager or lawyer bust that point of view out during contract negotiations and see how Glass reacts.



Afterthought:
I'd also like to see some analysis of the time a band spends promoting itself online through social media and compare the payoff against the time spent doing other work with its music (concerts, recording, practice, etc.) to see which is the more productive.